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Constructive Merchandising

Constructive Merchandising


 
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Constructive Merchandising

A 31 page booklet by Walter A. Sheaffer giving tips to salesmen on selling. Flat top and Balance pens demonstrated in this small booklet.


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Selling pens December 7, 2016
Reviewer: Keith Wixtrom from Dallas, TX United States  
1993 reproduction of a mid 20th century booklet for Schaeffer pen salesmen on how to sell pens more effectively. Looks like it will be interesting reading.

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